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Digital Transformation

Würth

Würth

One CRM for thirty thousand field representatives

  • Industrial Distribution
  • Germany
  • Europe
30,000
Field representatives on one platform
1
System replacing multiple third-party tools

Würth is the world market leader in assembly and fastening materials, with roughly 30,000 employees working as sales representatives. Leads, visits, timesheets and pipeline each ran on a different third-party product, so no one could see a representative's day end to end.

What we did

  1. 01Consolidated lead, visit, pipeline and timesheet workflows into a single data model
  2. 02Built native mobile capture for representatives working away from a desk
  3. 03Added geolocation-verified visit tracking and route planning
  4. 04Layered multi-tier access so regional managers see only their own territory

Talk to our engineering team

Tell us what you need built, modernised or maintained. We will tell you whether we are the right firm for it and what it costs.