Digital Transformation

Würth
One CRM for thirty thousand field representatives
- Industrial Distribution
- Germany
- Europe
- 30,000
- Field representatives on one platform
- 1
- System replacing multiple third-party tools
Würth is the world market leader in assembly and fastening materials, with roughly 30,000 employees working as sales representatives. Leads, visits, timesheets and pipeline each ran on a different third-party product, so no one could see a representative's day end to end.
What we did
- 01Consolidated lead, visit, pipeline and timesheet workflows into a single data model
- 02Built native mobile capture for representatives working away from a desk
- 03Added geolocation-verified visit tracking and route planning
- 04Layered multi-tier access so regional managers see only their own territory
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Talk to our engineering team
Tell us what you need built, modernised or maintained. We will tell you whether we are the right firm for it and what it costs.