Product Engineering
Kotak Mahindra Bank
A mobile trading flow rebuilt for speed and conversion
- Banking
- India
- Asia Pacific
- 76%
- Faster execution, from first tap to completed order
- 400%
- Conversion uplift on the primary order-entry funnel
- 0
- Regressions flagged in security review
The bank's mobile trading app had been stitched together across five years and three product teams. Placing an order took eleven taps, pre-trade checks ran one after another, and conversion on the order-entry funnel sat below where a bank of its size expected to be.
What we did
- 01Ran a two-week diagnostic across three cities using session recordings, backend traces, heat maps and user interviews
- 02Restructured order entry to a three-tap primary path, moving margin, limit and stop-loss controls inline
- 03Converted serial pre-trade checks that took 3.2 seconds into parallel processing that clears in under a second
- 04Shipped behind the bank's own feature flags with A/B testing and a concurrent security review
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